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Build trust for your luxury goods and jewellery brand by curating customer and creator content that highlights the craftsmanship and timeless appeal of your pieces. Authentic content from your community adds an aspirational yet relatable dimension to luxury goods and jewellery marketing.
Trusted by Groupe SEB, G-Star, PXP, Fjällräven, and 1000+ consumer brands across 40 markets
UGC allows you to showcase how jewellery and luxury pieces integrate into your customers' personal style with more authentic content.
By highlighting how your products complement different looks, lifestyles, and special occasions, you demonstrate their adaptability and universal appeal.
Sharing real stories from your community not only inspires confidence in new buyers, but also reinforces your brand's value and prestige.
Deliver the style inspiration your audience craves through community content. Shoppers love browsing social content because it shows what’s trending and how real people are styling your products in everyday life. A strong UGC strategy can shift that attention to your site, keeping them engaged, inspired, and ready to buy.
“For us as a brand, UGC is vital because of its authenticity. Flowbox enables us to use it in the best possible way: we pay tribute to our customers by giving them a central place on our brand site, while at the same time these pictures increase the onsite conversion rate. For us, the use and advantages of Flowbox have become a no-brainer.”
Read Case StudyAdd UGC to your website to bring authenticity and relatability to the shopping experience, helping customers visualise how pieces fit together in real life, not just in curated displays. Although professional product shots highlight the fine details of jewellery and luxury items, they often lack an emotional connection.
“Flowbox stood out because they offered not just a platform, but a partnership. The interface was intuitive, the integration seamless, and the support team incredibly responsive. But most importantly, they understood the value of storytelling through real people – something that aligns closely with our brand philosophy. We felt they could help us scale UGC in a way that felt organic and on-brand.”
Read Case StudyDifferentiate your jewellery and luxury goods brand worldwide by showcasing real experiences and personal styling. Build trust, foster a sense of community, and present a more authentic image with UGC to create a stronger emotional connection with shoppers and achieve a measurable increase in sales.
Boost your content generation with specialised influencers from the luxury goods and jewellery industry. Find the right creators, brief them, track their content, and manage the rewards through Flowbox’s influencer marketing platform. Every piece of creator content flows directly into your library, ready to be tagged, distributed, and measured alongside organic UGC.
Gain useful insights into the performance of luxury goods and jewellery brands with a UGC strategy.
Learn how luxury goods and jewellery brands leverage user-generated content to give customers the benefits of in-store shopping online.
Discover how Lucardi saw a big increase in both interactions and transactions made. The conversion rate also improved further when the elements were positioned higher up on the product pages.
Learn how you can make the most of summer storytelling with Flowbox UGC Platform, and how Edblad is implementing our solution in email marketing campaigns.
Deze case study onderzoekt de resultaten die Vintage Jewellery heeft behaald dankzij de samenwerking met Flowbox.
Learn how Cluse, the watches brand, increased their conversion rate a whopping 19% after integrating customer photos and videos into their online store.
Learn how French heritage watch brand, LIP, honors a loyal community of brand followers with authentic user-generated content, earning an interaction rate of 9.93%.
See how CHRISTINA launched an Instagram and TikTok brand recognition campaign through micro-influencers by working with Flowbox.
