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Je suis un influenceur
Your building materials, ceramics, walls, or flooring have been featured by customers and creators in their social media content. Collect this content to boost your brand's engagement and drive ROI on your eCommerce site.
Trusted by Groupe SEB, G-Star, PXP, Fjällräven, and 1000+ consumer brands across 40 markets
By gathering authentic content, brands are able to provide real-life examples of their products.
UGC provides a constant stream of stylish ideas to showcase how your products will look.
Showcasing real-life applications gives buyers the confidence to buy.
Leverage UGC to address one of online shoppers’ most significant challenges: imagining how your products will fit into their homes. Help them visualise your building materials in real-life projects by offering visual reviews that highlight the quality and style of your products.
"User-generated content builds trust among potential buyers because they can see how others have chosen the brand and applied the materials in real projects."
Read Case StudyTransform user-generated project photos and videos into clickable catalogs by tagging products in the content. When shoppers see how customers actually use your materials and can instantly explore them, they are more likely to purchase the exact same items.
“We use the tool a lot and we are really happy with it. The tagging feature is a really nice feature – so that we can show what products are in the images. It’s also really nice that if they answer with #yessaniweb or #sanidirectrelaxt that it will automatically be approved in the flow.”
Read Case StudyIntegrate user-generated content galleries across your digital marketing channels to increase engagement and boost website conversions. Building materials brands have seen a significant increase in their metrics after implementing a UGC and influencer marketing strategy.
"We wanted to show the products in a different way, showing the projects of other users. The change was important, we saw an amazing increase in revenue and conversions, especially in the widgets located on the product page."
Read Case StudyBoost your content generation with specialised influencers from the building materials and DIY industry. Find the right creators, brief them, track their content, and manage the rewards through Flowbox’s influencer marketing platform. Every piece of creator content flows directly into your library, ready to be tagged, distributed, and measured alongside organic UGC.
"We only want nice images from creators aligned with the brand. It couldn’t be any user. It has to be creators whose content is suitable for everyone to see alongside the rest of our posts."
Read Case StudyGain useful insights into the performance of building materials brands with a UGC strategy.
Learn how these building material brands have embraced UGC to increase engagement and sales in their online store.
Sanidirect and Saniweb have shown that users who engage with user-generated content are more likely to convert.
St Maclou a exploité le contenu généré par les utilisateurs pour améliorer l'engagement client, susciter l'inspiration et renforcer les performances de son e-commerce. Poursuivez votre lecture pour découvrir comment.
April's winner is Vivafloors, a brand known for its high-quality luxury vinyl flooring that effortlessly fits a variety of lifestyles.
Discover Porcelanosa's results by implementing a user-generated content strategy with Flowbox.
Discover how DECORCERAMICA's UGC integration has inspired potential customers and increased engagement.
Learn more about MK and how they integrated UGC into their web page, showing how good their products look in real-life contexts.
Discover how Contura uses Flowbox’s UGC platform to streamline its content strategy and collaborate effectively with content creators.