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Boost your sales by showcasing content from creators and customers enjoying your food and beverage products in their social posts. When users see authentic experiences, they're more likely to buy.
Trusted by Groupe SEB, G-Star, PXP, Fjällräven, and 1000+ consumer brands across 40 markets
Food and beverage brands are seeing their conversion rates rise by incorporating community content.
Show that your products suit a variety of lifestyles, personal preferences, and culinary traditions.
UGC inspires customers to create recipes that bring food and beverage products to life.
Let genuine moments speak for your brand—whether it’s a family baking with your ingredients or friends celebrating with your beverages. UGC transforms your eCommerce experience from static to engaging by showcasing genuine stories, photos, recipes, and reviews.
“Flowbox offered us more than just a tool: it provided an intuitive and strategic way to integrate authentic content into the key touchpoints of our online store. What we especially valued was its ability to adapt to our brand tone and digital ecosystem, while respecting the natural feel of the content generated by our customers.”
Read Case StudyUsing UGC has enabled leading food and beverage brands to build and grow thriving communities. This kind of social proof helps customers connect emotionally with your brand, inspiring them to imagine your products in their own lives and, ultimately, to make more confident purchases.
"Dans l'ensemble, nous avons eu une expérience très positive. Nous avons implémenté un carrousel sur la page d'accueil, sur la page dédiée à notre gamme alimentaire et sur celle des compléments. Nous avons également implémenté une galerie de User Generated Content sur une page dédiée à notre communauté."
Read Case StudyIntegrate stylish widgets to present your products in the best way possible. Add stunning food photography to your site and see how engaging food products are when presented authentically. When potential customers visit your webpage, they will have a sensory experience that transports them to the moment the products were consumed.
"Now we can use the content made by our customers to our advantage. That’s very powerful. We have implemented UGC in some email flows to encourage our community to share their experience with the products. We also post it every month on social media to improve the content we provide, as well as carry out giveaways.”
Read Case StudyBoost your content generation with specialised influencers from the food and beverage industry. Find the right creators, brief them, track their content, and manage the rewards through Flowbox’s influencer marketing platform. Every piece of creator content flows directly into your library, ready to be tagged, distributed, and measured alongside organic UGC.
"The collaboration with Flowbox has been a key part of our summer campaign for iced coffee, where together we’ve managed to create strong awareness of our iced coffee within the target audience in an easy and effective way."
Read Case StudyGain useful insights into the performance of Food and Beverage brands with a UGC strategy.
Learn more about how these food and beverage brands have adopted user-generated content in their digital marketing strategies to boost sales and engagement.
Discover how Herbolario Navarro demonstrates that when you empower your customers to share their stories, the results are powerful.
Discover how Ametller Origen has integrated UGC into their eCommerce so that they can show their food products at different stages of consumption.
Après la mise en place de la plateforme Flowbox et l'utilisation de l'UGC, Naturitas a augmenté le panier moyen de ses clients de plus de 21%.
Learn how XXL Nutrition has enhanced the UX on their eCommerce site, providing social proof to their customer and leading to a conversion increase on their website.
Explore how UGC helps Alpro showcase their products in real-life environments, and creates an authentic visual experience for their website visitors.